Privacy Policy

Effective Date: 2026
This Privacy Policy describes how our eyewear brand collects, uses, stores, and protects personal information submitted by users when accessing and shopping on our official website. This policy applies to all visitors, registered users, and customers who use our website services. Our top priority is protecting user personal privacy and data security, and we strictly abide by honest and transparent service principles in all data processing behaviors.
By browsing this website, placing orders, and using our related services, all users confirm that they have fully understood and agreed to the data collection and usage rules stated in this Privacy Policy. This policy only applies to our official website platform and does not cover third-party website links, platform services, and third-party user behaviors involved in the browsing process.

1.1 Personal Identification Information

This includes the user’s name, nickname, and basic personal profile information actively filled in by the user on the website. Such information is mainly used for user identity verification, distinguishing individual user accounts, and providing targeted shopping services for users.

1.2 Order & Delivery Information

To complete product delivery, logistics distribution and after-sales service normally, we will collect detailed shipping information submitted by users, including shipping address, postal code, contact phone number, and order related notes. This information is only used for order processing, logistics tracking, goods delivery and after-sales problem handling, and will not be used for any other irrelevant purposes.

1.3 Payment Information

When users pay for orders on the website, we will obtain basic payment information related to order settlement, including payment method and order payment record. We do not collect, record or store users’ complete bank card information, payment account passwords and sensitive payment data. All payment processes are completed through secure third-party payment channels, and users’ core payment security information is fully protected by the payment platform.

1.4 User Feedback Information

When users consult customer service, submit service suggestions, feedback product problems and after-sales applications through the Contact Us page, we will retain the consultation content, feedback records and corresponding user contact information, which is convenient for us to reply to user demands, solve user problems and optimize subsequent product and service quality.

2. How We Use Your Information

All user personal information we collect is only used for standardized service scenarios related to website operation, and we will not use user information for unauthorized commercial promotion, illegal sharing and other improper purposes. The main usage scenarios of user information are as follows:
First, it is used for account management and identity verification, ensuring the normal use of user personal accounts, protecting user account security, and avoiding abnormal login and illegal operation of accounts.
Second, it is used for order processing and logistics delivery, including order confirmation, product packaging and shipment, logistics information update, goods arrival reminder, to ensure that users can successfully purchase and receive ordered eyewear products.
Third, it is used for after-sales service processing, including return and refund verification, order problem investigation, user demand response, to ensure that every user can enjoy complete and standardized after-sales protection services.
Fourth, it is used for website service optimization and product iteration. We will analyze user shopping preferences and demand feedback anonymously and integrally, optimize product design, website page experience and service processes, and improve overall user shopping experience.
Fifth, it is used for user service notification. We will send order status updates, logistics progress reminders, after-sales processing results and service rule updates to users through official contact channels, ensuring users can grasp order dynamics in real time.

3. Information Storage & Protection

We adopt strict data security protection measures for all collected user personal information to prevent unauthorized access, disclosure, tampering, loss and leakage of user data. All user data is stored through secure encrypted server systems, with professional security encryption technology and access permission management mechanisms.
We set up dedicated data management personnel and standardized data management processes. Only authorized employees can access user information within the scope of service work, and all personnel have signed confidential management agreements. Any unauthorized access, disclosure and use of user data are strictly prohibited.
We will not store user personal information indefinitely. We will retain user order data and service records within the valid service cycle and after-sales guarantee cycle. When the data no longer serves for service guarantee and platform operation, we will take secure and standardized ways to delete and clean up user information, eliminating data security risks.

4. Information Sharing & Disclosure

We firmly abide by the principle of user privacy protection and will never sell, rent or trade user personal information to any irrelevant third parties for commercial purposes without the user’s explicit consent.
In order to ensure the normal completion of user orders and services, we may authorize professional service providers to obtain partial user information within a limited scope, including logistics and distribution service providers and payment service platforms. All cooperative third parties have passed strict qualification screening and security assessment, and they can only use user information to complete entrusted services, and do not have the right to use, disclose or store user information for other purposes.
We will not take the initiative to disclose user personal information to the outside world. If information disclosure is required due to objective service needs and approved by users, we will conduct standardized disclosure within the agreed scope.

5. User Rights & Options

All users have independent ownership and management rights of their personal information. Users can check, modify and update their personal account information and order information on the website at any time to ensure the authenticity and accuracy of personal data.
If users want to inquire about the storage status of their personal information, apply for information correction or data deletion, they can submit demands through the website Contact Us page. We will respond to user applications in a timely manner within the working cycle, and complete information verification, modification and processing in accordance with standardized processes.
Users can also choose to terminate the use of website services at any time. After terminating the service, we will stop collecting and using user new information, and clean up user data in accordance with platform data management rules.

6. Third-Party Platform Remarks

Our website may contain links to third-party websites and service platforms. This Privacy Policy is only applicable to our official website services. We do not have the management right for third-party platform service rules and privacy policies.
When users browse and use third-party linked platforms, their personal information protection behaviors are subject to the privacy rules of the corresponding third-party platforms. We suggest users carefully check the privacy policy of third-party platforms before use to protect their personal privacy security independently.

7. Policy Update & Notification

We reserve the right to appropriately adjust and optimize the content of this Privacy Policy according to website service iteration and service standard upgrade. When the policy content is updated, we will uniformly display the latest policy content on the official website page, and the updated policy will take effect from the date of publication.
Users’ continued browsing, registration and shopping on the website after the policy update is regarded as recognition and acceptance of the latest Privacy Policy content. We recommend users to check this policy regularly to grasp the latest privacy protection rules and service standards.

8. Contact Information

If you have any questions, suggestions and objections about this Privacy Policy, or need to apply for personal information inquiry, modification and deletion, please contact our official customer service team through the Contact Us page of our official website. We will reply and solve your problems as soon as possible to protect your legitimate privacy rights and interests.